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Brand / Packaging / Digital

NOURÁ

An everyday food brand built around better ingredients and better design.

Client
NOURA
Year
—
Role
Brand and design lead

Project description

NOURA is an everyday food brand built around better ingredients and better design – two things the category usually treats as mutually exclusive.

Food is an unusually honest brief. The product is consumed, so the promise has to be real. Packaging is the whole advertising budget for most of these brands, which makes the design decisions unusually consequential.

Project details

Disciplines
Brand / Packaging / Digital
Deliverables
Brand identity, packaging, digital

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